A vertical promotional graphic with gold text that reads, 'The 40 Over 40 Experience by Pedroza,' in an elegant font, framed by a gold rectangular border.
A collage of four women, each with different styles and expressions, including smiling, pensive, confident, and laughing, against various backgrounds.

I'm on a mission to photograph 40 incredible women over 40

THEY are redefining what it means to be powerful, confident, and vibrant

I would love for you to be one of them!

Woman with earrings holding a drink, looking at framed artwork or photographs on a wall during an art exhibition or gallery event.

Join us celebrating women over 40 who are defying expectations and living life on their own terms.

_____________________

You will participate in a fabulous Exhibition, with the portraits and stories of all the women of this exciting project.

LET'S CELEBRATE THE STRENGTH, WISDOM AND BEAUTY OF WOMEN OVER 40

Collage of six women with diverse ages and appearances, each posing in different settings.

HOW MUCH DOES IT COST?

The price of the “40 + 40 Portrait Experience” is just £399. The total value is over £700. 

WHAT DOES THE £399 INCLUDE?

As a participant in my project “40+40 Portrait Experience” you will receive:
  • PLANNING CONSULTATION: how you would like to be photographed and plan, in this way, the wardrobe and styling in order to match it.

  • PROFESSIONAL MAKE-UP: Let yourself be pampered by my team, who will do your makeup and hair so you look absolutely fabulous.

  • PHOTOSHOOT: 2-3 hours long, with 4-5 changes of clothes. I know all the tricks to look good in photos and I'm going to teach them to you. You will love the result!

  • PORTRAIT OF YOUR CHOICE: You'll return to the studio after a few days to view your photographs and select your favourite portrait from the session (valued at £350). You’ll receive it printed at a size of 11X14, with a mat of the best quality.

  • PARTICIPATION IN MY FINAL EVENT: At the project's conclusion, there will be an Exhibition celebration showcasing portraits of the 40 phenomenal women photographed, ranging beautifully in age from 40 and onward. I will be honoured to capture their captivating spirits. The celebratory Exhibition will bring together all models to be recognised for representing the richness of womanhood's beauty and diversity of life experiences.

PLACES ARE LIMITED AND WILL SELL OUT FAST

Do you want us to talk about this experience?

COMPLETE this form and I’ll contact you

A smiling man with a bald head and beard, wearing a long-sleeved green shirt, is sitting at a table against a dark background. He is pointing with his index finger to a Nikon camera that appears to be flying or floating in the air. He is wearing multiple beaded bracelets and a wristwatch.

WHY +40 AND WHY NOW?

My name is Rodney Pedroza and I’m a professional portrait photographer.

I want to show you that you are still beautiful and that you deserve, after so many years of prioritising everyone and everything, a spectacular experience JUST FOR YOU.

With great detail, in my ​​charming and cozy studio in London, with the best service and the most select products on the market... because excellence is the least you deserve.

Join me and all the rest of 40 amazing women ages 40 and older on this adventure… I can't wait to meet you!

Rodney

A woman with long dark hair and grey eyes, smiling and resting her chin on her hand, wearing a red dress with white floral pattern.

HOW WILL WE TELL THESE STORIES?

  • You will share with me your reflections on what it means to be a woman over 40 years old. This may include a video interview or answering a questionnaire about your views on age.

  • Your answers and your portrait will be shown:

    • At the final event with an Exhibition with all the participants.

    • On my website and on my social networks to promote the project and my studio. ​​
  • ​​Your participation in the project will require your consent to use your images for these purposes.

  • “Before and After” photographs can be part of the project, but always with your prior authorisation.

THE MISSION OF THIS PROJECT

There has been no better time in history to be a woman 40 or older.

  • Let's celebrate that beauty is inherent to women and does not diminish with age.

  • Let's redefine what it means for a woman today to be in the second half of her life, through real stories and portraits that capture her entire essence.

  • Let's help the next generations not to fear the passage of time, feeling comfortable in our skin and being proud of our path (the one we have accomplished...and the one we have left!).

EVERYTHING IS INCLUDED

A row of hanging dresses in various black, beige, and patterned fabrics in a wardrobe or dressing room.

PLANNING CONSULTATION

To decide how we will take the photos that you have always wanted to have: what style, with what clothing, etc. I will listen to your ideas and suggest others that you might like.

Makeup brushes in a container with eyeshadow palettes and cosmetics on a table.

MAKEUP

More natural or more sophisticated style... you choose! Looking fantastic is the first step to a fabulous session. With top brand materials, in charge of professionals who will make you feel super comfortable.

Photography studio setup with lighting equipment, a softbox, tripods, a laptop, and various stands and cables

MAGAZINE PHOTO SESSION

Model for a day! And you don't have to be photogenic, calm. It is my job to guide you at all times, so that you feel comfortable, and look for your best angles with the best light. I take care of everything!

Black and white portrait of a woman lying on her side, looking directly at the camera, displayed in a framed photograph on a wooden surface.

SELECTION OF YOUR PORTRAITS

You’ll return to the studio to choose your favourite portrait, and you can purchase others, if you wish. Portraits loose or in Collections that are delivered in exquisite boxes of the best quality. You're going to love them, believe me!

A woman standing in front of a wall with framed pictures or artwork, looking and smiling at the images, holding a glass in her hand.

EXPOSURE What an excitement to celebrate this very special Project together! An exhibition of portraits and stories of women who have given themselves permission to enjoy a unique and transformative experience.

WHO IS THIS EXPERIENCE FOR?

All women in their 40s, 50s, 60s, 70s and beyond are invited. I have made beautiful portraits of women of all ages and sizes, always respecting the personality and style of each of them, helping them to look beautiful (finally!) in their photographs.

My Portrait Experience in my studio is designed so that you can enjoy a few hours totally dedicated to you. Guiding you, at all times, in the session, so that you have MAGAZINE photographs.

With the means reserved for celebrities, so that you feel truly pampered...and something even more special: An oasis in your daily life, where you reconnect with yourself and perceive your light and your beauty, as others already see it.
A woman standing between two partially open doors, smiling and wearing a black top with maroon wide-leg pants, on the cover of a magazine titled 'RHEA'.

I want you to come away from this experience thinking: “This is how I've always felt… but I've never seen myself

PLACES ARE LIMITED AND WILL SELL OUT FAST

Do you want us to talk about this experience?

COMPLETE this form and I’ll contact you